The dealers need to invest the following parts
1. The shop - front rent - the premise of making a profit successfully is good shop-front
2. The staff training - this part includes studying specialized installation technology and the sales skill, as the good product is the important guarantee to make a profit for a long time
3. Advertisements propaganda - it is a very important part which needs to persist for a long time and spend the major part of money
4. The equipment material - the equipment must be matched with your shop scale; must have enough sales to deal with the busiest time; moreover, don't covet the cheapness of the equipment, or else you will pay much more
5. Other expenses-including circulating fund and so on

Take a 4S shop of some provincial capital city as the example:
1. The whole investment fund is 0.3 million Yuan
2. The fixed investment of opening the special counter in the high-quality decoration goods area is approximately about 0.1 million Yuan
3. There are 5 workers responsible for the maintenance of products in the shop and the relationship with customers, the average wage per month is 800Yuan per person
4. Each product's gross profit rate is 69% (take the 4S shop as example, sales price is 18,800 Yuan, while the cost is 10,600 Yuan).
5. The anticipated capital payoff is 12 months, which need maintain the monthly turnover to be around 30,000 Yuan
6. The actual monthly turnover is about 60,000 Yuan! Just need 6 months to take back 300,000 initial investment.

The automobile age has already approached
The Chinese automobile industry has marched into the fast growth track. The overseas development experience indicates, when the ratio of automobile average price to average GDP is 2 or 3 times, it will enter "the automobile society" time; In our country, the ratio extremely approaches in Beijing, Shanghai, Shenzhen, Guangzhou and other cities this, as the continual stable growth of the national economy, the whole part of our country to enter "the automobile society" time is not far.

The automobile age's approach means bringing the enormous development opportunity and the development space to the related industry!

The automobile needs navigation
With the improvement of transportation facility and journey environment, it's commonly seen that the car owner drive for a short distance commercial travel or a holiday travel, and the life radius becomes more and more big; With unceasing change of urban construction and the expansion of city scale, it's more and more difficult to know city state of roads even if live in the city for a long time; With more construction of highways, the intercourse of city to city is more and more frequent, and it's commonly seen that drive to another city on business; …… We all hope we can easily drive by ourselves just like taxi drivers, but it is only the fantasy, because many of us can't distinguish the four directions clearly, and it is impossible memorize the city road network, to say nothing of the peripheral area and the peripheral city. Therefore, the automobile extremely needs the navigation system, a "specialized guide".

The European and American countries started earlier than us country, the investigation shows that, in 2002, the European automobile navigator market surpassed 1 million; US achieved 1.5 million in 2005; Japanese over 2 million in 2002.

The automobile needs information
As the automobile enter the family unceasingly, people no longer satisfy to use the automobile only as a transportation vehicle, because the time we live in the automobile is longer and longer, we hope we can work, entertain, and receive all kind of information in the car rather than wait boringly. At the same time, when we drive on business, besides the navigation, we also hope to understand the local information such as the local conditions, social customs, hotel lodgings, snack and entertainment, etc, to solve the unfamiliar worry.